Learn How to Make Your Virtual Events Truly Immersive

Learn How to Make Your Virtual Events Truly Immersive

I’m thrilled to be presenting at this year’s Untethered conference on how to make virtual events immersive. Join me Tuesday May 19th and be among the first to get a preview of my Virtual Event Planner’s Guide to XR.

Everyone is looking to find solutions to keep virtual event attendees engaged from home. My presentation will explore the use of immersive technology such as VR, AR and XR for virtual events. We’ll take a look at the existing solutions, factors to consider when choosing immersive tech and how to overcome potential challenges.

You can register for free on the Untethered website. The conference runs May 19th, 20th and 21st and will feature keynotes, breakout sessions and 1:1 networking sessions with people like me!

About Untethered

Untethered is an industry event aimed at educating and connecting event professionals during this time of profound change. We want to educate, inspire and innovate together!

It’s open to all event industry professionals and event technology providers as a source of information and connection as we go through this time together.

Peyton Media Partners with Bonfire Marketing Providing Social Media Services

Peyton Media and Bonfire Social Media Marketing partner to offer Portland Social Media Services.Lisa Peyton, owner of Peyton Media has proudly partnered with Ryan Lewis, President of Bonfire Social Media Marketing LLC. She has taken on the role of Vice President at Bonfire, where she will work to build brands and meet overall client business objectives using the power of social media. (more…)

Facebook Places Deals: Do They Offer Value for Local Business?

Last week Facebook proudly launched ‘Facebook Places Deals’. With several mega-brands jumping on-board like Starbucks, Chipotle, The Gap and North Face; one could only assume the new feature would be a HUGE success. After attempting to create my own deal, I’m not convinced.

There are several factors that businesses need to take into account before deciding whether or not to offer a Facebook Places Deal. Here’s the skinny. (more…)

Lisa Peyton and Peyton Media Management's Thanksgiving Tweets Help Halt Hunger

Bonfire Social Media Marketing and Peyton Media Management have volunteered to launch a social media campaign for Give ‘n’ Gobble, a Portland-based Thanksgiving Day run benefiting Helping Hands, a local affiliate of The Oregon Food Bank.

The annual 5 and 10K run is perfect for Oregonians looking to burn off Thanksgiving meals while supporting needy families. Last year more than five tons of food and thousands of dollars were donated, funding Helping Hands for the entire year and feeding thousands. Gerry Eddy from Helping Hands says Give ‘n’ Gobble has made substantial changes in the community, “allowing us to give families milk, eggs, fresh fruit and vegetables.”

Ryan Lewis, President of Bonfire Social Media, was approached by race director, Cindy Aggson. She was looking for a Portland social media agency but resources were extremely limited. Lisa Peyton, owner of Peyton Media Management, had approached Lewis about working together on a pro bono project to help the community. Lewis scheduled a meeting and the campaign was born.

The social media strategy consisted of an optimized blog, Twitter and Facebook accounts and bringing the event’s silent auction online. With Thanksgiving quickly approaching, Aggson suggested a Google AdWords campaign to help bring traffic to the website. Peyton called in Paid Search expert Daniela Araujo – who volunteered her time to the project.

In two weeks, the campaign has already seen results. The blog has garnered #1 rankings in Google for key terms; the Facebook page has increased its fan base by 100% and over $8,000 in products and services has been donated to the online auction.

According to Lewis, “The social media demographic fits perfectly with Give n’ Gobble’s target. We’re reaching more people for less money with higher effectiveness.”

About Bonfire Social Media

Bonfire was founded by Ryan Lewis with a mission to integrate online marketing campaigns. Bonfire is dedicated to increasing company reach, share of voice and customer interaction with targeted market segments. Bonfire specializes in social media marketing, social media strategy, blog development and strategic marketing consulting.

About Peyton Media Management

Founded by internet marketing expert Lisa Peyton, Peyton Media Management offers social media marketing and management for businesses looking to improve and increase their online presence. Services include blog creation and optimization, social media strategy and management, copywriting and content creation.