I first heard of Kelly Wade, the marketing director of Florida’s Natural Growers, as my best friend and I were driving to the coast. We were discussing how I could get larger, national brands to work with my students in a campaigns class I was teaching at the University of Oregon. Billie said she know…
Originally published on Linkedin A few weeks ago I had a panic attack brought on by a sort-of existential crisis. It’s the first time, maybe ever, that I was so flooded with excitement (and anxiety) over advances in technology, that I needed to hit pause. After discovering inspiring new, AI technology at AWE‘s Augmented World Expo…
Originally published on LinkedIn, By Lisa Peyton The short answer is: NO, at least not this first-gen version of their AR headgear but if you want the more nuanced answer read on. Perhaps the biggest XR news over the last month was Apple’s announcement of their highly anticipated AR glasses and their new, spatial operating…
Originally published on LinkedIn, by Lisa Peyton We are witnessing a content revolution. Generative AI is taking our industry by storm and every marketer out there needs to pay close attention. Generative AI solves one of our major challenges – creating TONS of unique and compelling content. Our always-on, digital world has forced us to…